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Why are businesses failing? Socialpreneurship is the next big thing. Where is the next life cycle in a business? What makes a brand livable? Microsoft announced that they will be carbon negative by 2030. And by 2050, all the carbon emissions they gave since 1975 will be eliminated. They will use Microsoft technology for customers […]
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Designing your Customer’s Emotions in the Key of Rock Is Marketing more of an art or a science? Marketing is more of an art with strategy. Some of the biggest businesses in the world got there by intuition. Musicians work with emotions. 95% of all human decisions are taken in the realm of the unconscious […]
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Last February 22, I was at the World Marketing Summit that was held at The Tent at Solaire. Ticket cost ₱6,000 and despite the 8am start of call time, event proper started promptly at 9am. Laura Ries: Positioning in the 21st Century The first speaker is Ms. Laura Ries whose father, Al Ries, wrote Positioning: […]
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The speaker Ms Delby Bragais is the president of the North Road Image Consultancy & Fashion Group, a fashion designer, an author and entrepreneur. She asks us what we can do to differentiate ourselves — IDENTITY!will be the most valuable commodity for citizens in the future, and it will mostly be done online. Everything about […]
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